News and Events

Capital One Hall uses virtual reality to showcase new facility

As the rollout for the new Capital One Hall begins, Interface has helped produce a stunning print ad for the local Washingtonian Magazine and produced a full virtual reality 360 walk-through of the Capital One Hall.

Working with Capital One's development team and ASM Global, Interface has developed all of the brand materials and interactive experiences to bring this state-of-the arts 1600 seat theater alive. This breathtaking new performing arts center will feature local performances and world-renowned concerts. Capital One Hall will inspire a new generation of music, dance and theater goers.

Interface's new VR technology allows visitors to interact with the spaces in new and exciting ways. Visitors can take a virtual tour with a live person on the VR tour. A virtual meeting room on top of a 360º tour, this feature is a marriage between a video call and a VR Tour. Use your standard virtual tour on your website and allow your audience to dial in to ask questions with a real person on the video call. They can look around on their own or follow your screen to have you point out details and give a personal (sales) presentation.

"These are next level marketing tools that enable our clients to reach their audience with a deeper connection." says Mark Burlinson - Principal and Creative Director at Interface Multimedia. " It's the combination of several types of 3D and video technology that make these 3D tours unique and memorable experiences."

From a sales and booking perspective, the Capital One Hall team has found the new 3D VR tour technology indispensable in helping booking agents and performers understand the facility and the environment in and around the theater.

Watch the 3D tour:

Learn more about Capital One Hall:

Read Full Article
Related Project
Capital One Hall VR

Let's talk about your next story.

contact us